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Post Launch Checklist

This checklist covers the essential steps you should take post-launch, including setting up caching, configuring SEO tools, implementing security measures, and establishing analytics tracking.

  1. Install and Configure Caching Plugin:

    • Install a caching plugin such as Litespeed, Hummingbird, or W3 Total Cache.
    • Configure the plugin settings to optimize site performance.
  2. Generate robots.txt and XML Sitemap:

    • Navigate to Yoast > Settings > File Editor.
    • Generate and verify the robots.txt and XML sitemap files.
  3. Remove Noindex Setting:

    • Go to General WordPress settings.
    • Ensure the 'Discourage search engines from indexing this site' option is unchecked.
  4. Install SSL Certificate:

    • Install an SSL certificate to secure the website.
    • Verify that all site URLs are using HTTPS.
  5. Install Google Analytics and Relevant Tools:

    • Set up Google Analytics and any other relevant analytics tools.
    • Ensure tracking codes are correctly implemented on the site.
  6. Submit Sitemap to Google Search Console:

    • Log in to Google Search Console.
    • Submit the XML sitemap to ensure proper indexing by search engines.
  7. Run Semrush Report:

    • Use Semrush to generate a report for any broken links.
    • Amend any issues identified in the report to maintain site integrity.